WE'VE WRITTEN BEFORE ABOUT SMALL, INTIMATE EVENTS AND WE THOUGHT IT WOULD BE FUN TO INVESTIGATE WHAT IT TAKES TO PULL OF AN EVENT OF OPPOSITE PROPORTION. LARGE-SCALE EVENTS CAN BE OVERWHELMING, SO LET US TAKE THE GUESSWORK OUT OF IT FOR YOU AND HELP LAY A FOUNDATION FOR WHAT REALLY WORKS WHEN YOU'RE RESPONSIBLE FOR AN ENORMOUS EVENT. BIG EVENTS CAN GATHER AUDIENCES OF A THOUSAND PEOPLE OR MORE, SOMETIMES TENS OR HUNDREDS OF THOUSANDS. WE'VE PREVIOUSLY COVERED A COUPLE VERY SUCCESSFUL LARGE EVENTS (COMIC-CON, CES) BUT HERE'S WHAT WE THINK WILL MAKE YOUR NEXT BIG EVENT A SMASHING SUCCESS.
Read MoreTHERE ISN'T A PLACE ON EARTH THAT LOVES, OR HAS MORE EVENTS PER YEAR THAN LOS ANGELES, CALIFORNIA. MOST NOTABLY, HOLLYWOOD-CENTRIC EVENTS THAT GET BROADCAST ACROSS THE WORLD, LIKE LAST NIGHT'S GOLDEN GLOBE AWARDS. SERIOUSLY--THERE ARE AT LEAST TWENTY (20!)-PLUS RELATED EVENTS BEFORE AND AFTER JUST THE GOLDEN GLOBE AWARDS. THAT'S A BUSY WEEKEND FOR EVENT COMPANIES IN LA LA LAND. WE GAVE YOU A RUN-DOWN OF THE EMMYS LAST YEAR AND WE THOUGHT IT WOULD BE FUN TO LOOK IN DEPTH AT THE GOLDEN GLOBES, TOO. MOST REPORTAGE WILL FOCUS ON THE NOMINEES AND WINNERS, THE FASHION AND STYLE, AND THE MERIT OF THE ENTERTAINMENT. HERE, HOWEVER, WE LIKE TO GEEK OUT ON THE THINGS THAT MATTER MOST: LIGHTING ELEMENTS, MENUS, THEMES, STAGE DESIGN, AND SO MUCH MORE.
Read MoreONE OF THE WORLD'S LARGEST TECHNOLOGY CONFERENCES BEGINS TODAY IN LAS VEGAS, THE CONSUMER ELECTRONICS SHOW (CES) PUT ON BY THE CONSUMER TECHNOLOGY ASSOCIATION. THIS ANNUAL EVENT SHOWCASES INNOVATIONS IN ELECTRONICS AND TECHNOLOGY ACROSS A BROAD SPECTRUM OF APPLICATIONS: PERSONAL, HOUSEHOLD, CORPORATE, RECREATIONAL, ENTERTAINMENT--ANY ASPECT OF TECHNOLOGY THAT MIGHT BE APPEALING TO CONSUMERS.
THIS YEAR, THEIR FOCUS IS ON TWO RAPIDLY EMERGING TECHNOLOGIES: ROBOTICS AND VIRTUAL REALITY, SO THERE ARE SOME REALLY FUN THINGS TO SEE AND EXPERIENCE. BEYOND THIS, THOUGH, WE WANTED TO EXAMINE THE FOUNDATIONS OF WHAT MAKES THIS CONFERENCE COMPELLING TO MORE THAN 175,000 ATTENDEES ANNUALLY (INCLUDING MORE THAN 7500 MEMBERS OF THE MEDIA AND HUNDREDS OF GOVERNMENT OFFICIALS).
LET'S LOOK AT WHAT THEY DO WELL AND HOW YOU MIGHT BE ABLE TO APPLY THEIR IDEALS EVEN ON A SMALL SCALE FOR YOUR OWN EVENT.
Read MoreYOU CAN PLAN THE MOST AMAZING AFFAIR YOU CAN IMAGINE, BUT WITHOUT A GREAT CREW OF PEOPLE TO MAKE IT ALL HAPPEN, IT'S IMPOSSIBLE TO SUCCEED. YOU NEED SKILLED PEOPLE WHO GIVE AMAZING SERVICE SO THAT YOUR ATTENDEES FEEL VALUED AND A SUPPORT TEAM THAT CAN HELP YOUR EVENT GO OFF WITHOUT A HITCH. SOMETIMES, STAFFING IS GIVEN LOWER PRIORITY IN THE PLAN AND IN THE BUDGET BUT WE TRUST YOU WON'T MAKE THAT MISTAKE! BELOW, WE OFFER OUR TIPS AND TRICKS FOR GETTING THE BEST FROM YOUR EVENT STAFF BEFORE, DURING, AND AFTER YOUR EVENT SO THAT THEY GIVE THEIR BEST AND YOU AND YOUR GUESTS GET AWESOME SERVICE.
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